COYBIGGER

Don't just COYBIG. COYBIGGER!

With Ireland reaching the World Cup 2026 Playoffs, the team needed a little extra push to get them over the line. COYBIG (Come on you Boys in Green) is the usual way we do it, but for an occasion this big we we're going to have to COYBIGGER.

We created a TTL campaign that was laser-focused on Ireland's away play-off game against Czechia in Prague. We create an updated version of 'The Child of Prague', hoping to get the higher powers on our side. We rallied behind the now legendary performances of Troy Parrot. Basically anything we could think of to help encourage Irish fans to give the team the extra boost they needed.